
Aliner, one of the pioneers of the “Aframe” style camper has launed a new web site, read the press release after the break.
Aliner has launched a new website for its leading brand of A-frame popup campers. Working with Chemistry Communications – an integrated advertising agency located in Pittsburgh – the recently launched web site offers a dynamic combination of functionality and personality.
“We know that buyers of campers want all the information they can get,” Ned Collins, President of Aliner said, “there are so many things to consider prior to purchase. Chemistry created a site that delivers an enormous amount of information, but in a way that speaks to the unique brand attributes that set Aliner apart.” The new website (aliner.com) allows visitors to download spec sheets and floor plans for Aliner’s six models, compare standard and optional features, find the closest dealer, get directions, see an image gallery, and more.
The website is part of an integrated branding campaign created for Aliner by Chemistry under the tagline “Sensibly Different.”
About Aliner:
In the early 1970s, Ralph Tait had an idea. So he went into his garage in Bend, Oregon and began tinkering. Several weeks and a few blisters later, he emerged with a revolutionary design for the first A-frame pop-up camper.
The family moved to Pennsylvania and began making Aliner campers. Two brothers would build one. The third brother would hitch it to the family station wagon and drive across the country until he sold it. When he returned, the brothers would have another Aliner waiting. After years of hard work and several hundred thousand miles on the poor station wagon, the family retired in 2007. Today we continue to build every Aliner with the same quality, craftsmanship and pride as Ralph and his sons did for over 30 years.
For more information visit www.aliner.com
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